SanDisk needed to launch its new consumer electronics product in just 6 months and needed everything—a product name, overall product branding, and the launch strategy and management of the teams to execute. Read More
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When Cisco bought WebEx, they needed to introduce the idea to their internal sales team and get them the materials and training they needed so they could begin selling the WebEx service through their channel partners. Read more. |
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A new partnership between Cisco and a sometimes-competitor brought two sales teams together to sell a new product jointly. The two companies came to STRAND to get the sales tools and sales training to bring these two previously competing sales teams together—and make it happen within 3 months. Read more. |