Testimonials

“I have worked with STRAND as both my client and as my partner on client projects. Shelli has a talent for being able to focus ideas, research, data and client input into a cohesive, effective, creative plan that she is then able to execute. She’s an excellent marketer and a pro at selling ideas and generating team consensus.”

Bruce Carlisle
Entrepreneur, Founder & CEO of SF Interactive, Digital Axle and Conference Hound



“Shelli was key to helping us brand and launch a new product, which went from concept to launch in just over 6 months. I found her to be an independent and strategic thinker, providing insightful guidance at every juncture even when working under incredible time pressures. I would highly recommend Shelli in any marketing capacity, and particularly where senior marketing experience is required.

Barbara Rice
Formerly Director of Marketing at Content Business Division, SanDisk



“Shelli and her team consistently deliver high quality work. STRAND has helped us craft several strategies and presentations to key audiences. Shelli’s ability to ask the right questions of stakeholders and customers, and to guide the hierarchy of information has been instrumental.”

Robert Lara
Senior Marketing Manager, Cisco WebEx

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“STRAND brings clarity and sound strategic direction to complex problems. Shelli is also a polished, compelling presenter who captivates and inspires even reluctant audiences.”

Jack Balousek
General Partner at Balousek FLP, Entrepreneur & Board Director

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“Shelli and her team have provided fantastic marketing resources for me for more than 9 years. I know I can count on her to really think through the given project, and develop and execute campaigns that yield real results.”

Dana Loof
Executive Vice President at Pano Logic
Adobe
American Cancer Society
Apple Computer
Bigstep.com
Broadcom
Charles Schwab & Company
Cisco Systems
Cisco WebEX   

EFI
Eleven Inc.
EVault/i365
Intuit
Microsoft Corporation
MRM Partners
Novell
Oracle

PanoLogic
SanDisk
Seagate
Six Apart
Sybase
Turning Star, Inc.
Wells Fargo Bank

Orchestrating a lightning-fast
new product launch
 
Helping Cisco sell
Software as a Service
Getting competing sales
teams on the same page
SanDisk needed to launch its new consumer electronics product in just 6 months and needed everything—a product name, overall product branding, and the launch strategy and management of the teams to execute. Read More

When Cisco bought WebEx, they needed to introduce the idea to their internal sales team and get them the materials and training they needed so they could begin selling the WebEx service through their channel partners. Read more.

A new partnership between Cisco and a sometimes-competitor brought two sales teams together to sell a new product jointly. The two companies came to STRAND to get the sales tools and sales training to bring these two previously competing sales teams together—and make it happen within 3 months. Read more.