Bruce Carlisle

Bruce wrote some of the first pages of the book on internet marketing strategy. He’s one of the pioneers in how this crazy business works, and he has an innate ability to see opportunity and seize it.

Digital marketing strategist and teacher. Creative thinker and brainstormer. Bruce offers expertise in interactive agency operations and acquisitions, search engine marketing, (SEM) SEO, digital display media, content distribution, advertising analytics, social media, lead generation, online/mobile marketing communications, and technology enabled solutions to digital marketing problems.

Currently CEO and founder of Conference Hound, a start-up focused on making the search for conferences and trade shows that might interest you as easy as searching for flights on Kayak. This is the first consumer brand in the $11 billion conference and trade show industry. But it’s far from the first time Bruce has launched a “first.”

In 1996, Bruce co-founded and served as President, CEO, and Chairman of the Board of SF Interactive, one of the nation's first full-service interactive marketing agencies. As the fastest growing privately-held company in the San Francisco Bay Area, SFI serviced a wide variety of national clients including major technology players such as Cisco, VeriSign, HP, Netscape and Microsoft, as well as consumer focused companiesincluding Snapple and Morgan Stanley Online. The company grew from zero to $12 million in annual revenue in four years, prior to taking outside investment. In March 2003, his agency was purchased by Butler, Shine, Stern Partners, a Sausalito based marketing communications agency, where Bruce served as President until March of 2004.