Julie McGill

Working with Julie you get trains that run on better than Swiss time, plus the benefit of a keen eye to keep your strategy on target. And with her sense of humor, you’ll find the lead-up is as much fun as the launch.

Julie McGill has been working as a marketing professional for more than 18 years and has held senior marketing management positions at both large corporations and startups. With a background in technology and publishing, Julie has managed the brand relaunch of a software company, developed revenue-driving marketing programs for an Internet start-up and created highly successful lead generation campaigns for an enterprise company.

Julie's expertise includes product launches, web marketing, strategic planning, lead generation, online and print advertising, promotions, sales support, channel marketing, and events. Her clients include Cisco, Intuit, Yahoo!, Sybase, Broadcom, and U3.

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“STRAND brings clarity and sound strategic direction to complex problems. Shelli is also a polished, compelling presenter who captivates and inspires even reluctant audiences.”

Jack Balousek
General Partner at Balousek FLP, Entrepreneur & Board Director

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“Shelli and her team have provided fantastic marketing resources for me for more than 9 years. I know I can count on her to really think through the given project, and develop and execute campaigns that yield real results.”

Dana Loof
Executive Vice President at Pano Logic
Adobe
American Cancer Society
Apple Computer
Bigstep.com
Broadcom
Charles Schwab & Company
Cisco Systems
Cisco WebEX   

EFI
Eleven Inc.
EVault/i365
Intuit
Microsoft Corporation
MRM Partners
Novell
Oracle

PanoLogic
SanDisk
Seagate
Six Apart
Sybase
Turning Star, Inc.
Wells Fargo Bank

Orchestrating a lightning-fast
new product launch
 
Helping Cisco sell
Software as a Service
Getting competing sales
teams on the same page
SanDisk needed to launch its new consumer electronics product in just 6 months and needed everything—a product name, overall product branding, and the launch strategy and management of the teams to execute. Read More

When Cisco bought WebEx, they needed to introduce the idea to their internal sales team and get them the materials and training they needed so they could begin selling the WebEx service through their channel partners. Read more.

A new partnership between Cisco and a sometimes-competitor brought two sales teams together to sell a new product jointly. The two companies came to STRAND to get the sales tools and sales training to bring these two previously competing sales teams together—and make it happen within 3 months. Read more.